120: Babies and Business Ownership with Derilyn Freeman

The Uncommon Couch

120: Babies and Business Ownership with Derilyn Freeman

The reality of being a parent and running a business probably doesn’t match the idealized vision we have before becoming parents. It’s hard work, and there’s a shift that happens in how you view and spend your time. Time becomes much more precious.

In today’s episode, I’m chatting with Derilyn Freeman, a financial planner and new mom, about how she got into financial planning, what it’s like running a business with a new baby, and the importance of setting boundaries around your time. She’s also sharing why it’s important to have a financial planner when you run a business and making sure that you connect with that person when sharing something as personal as your finances.

What you’ll find in this episode:

  • [02:27] How a surprising medical diagnosis in her family led Deri to her work in financial planning, and why she’s in it for the long haul

  • [06:19] What it was like to have a newborn while being a business owner

  • [10:57] How the structure in her business changed now that she is a parent, the importance of setting really clear boundaries about how you spend your time, and things she has let go of

  • [16:14] How Deri was surprised to find herself a more patient person in both her personal and professional life after having a baby

  • [18:27] Why it’s important to have a financial planner as a business owner and entrepreneur, Deri’s advice for someone who is hesitant to work with a financial planner, and how to work with Deri

The Uncommon Couch is a show for trailblazing entrepreneurs and change makers who are ready to transform how they think about business growth. It’s a place to explore the evolving edge of business and consciousness and to dive into the psychological and energetic side of entrepreneurship.  

If you enjoyed this show, subscribe to the Uncommon Couch Podcast on your podcast app so you’ll never miss an episode. Want to get to know me more? Follow along on Instagram or sign up for my newsletter here!

Deri’s Bio:

Derilyn Freeman (Deri) is a financial planner who keeps her focus on serving families, especially those that include executive-level women and entrepreneurs. A University of Pittsburgh graduate, Deri is proud to also be a CERTIFIED FINANCIAL PLANNER™ practitioner.

Deri loves living in Vienna, Virginia with her husband, Oliver, their 6-month-old baby, and their rescue dog, Vardy. Her hobbies include dance, theater, hiking, traveling, and yoga.

Connect with Deri

Estia Focused Financial website

Follow Deri on Instagram


Quotes:

[00:10:57] Deri: So the first thing I realized was I need to completely overhaul the way I think about my time. [00:11:03]

[00:12:06] Deri: So that was for me, an exercise in maybe this perfectionism, hyper responsibility of I need to do all of these things. And I was faced with the fact that, well, you can't so what are you going to do about it? And just accepting and saying the time for that has come and gone. [00:12:28]

[00:16:53] Deri: But I have found now that in becoming a parent, I am just more patient with everyone. [00:17:03]

[00:19:15] Deri: The numbers, any actions, any changes that we're making, they're all going to be driven by their priorities and the values which again can shift over time. [00:19:25]

[00:21:19] Deri: When you're interviewing these types of professionals, you'll know, okay, this is someone that I would feel comfortable sharing some of the most intimate ideas and thoughts that I have with them. [00:21:33]